Let’s Build Demand That Converts
Whether you’re looking to scale pipeline, improve lead quality, or align marketing and sales — Enayble is ready to help.
Let’s enable your next stage of growth.
High-value B2B deals are won at the account level, not by individual leads. Enayble’s Account-Based Marketing (ABM) and Account-Based Experience (ABX) programs are designed to identify, engage, and convert strategic accounts by influencing the entire buying committee.
We align marketing and sales around the same target accounts, shared insights, and measurable pipeline outcomes.
Effective ABM starts with choosing the right accounts. Enayble works with your sales and revenue teams to identify accounts with the highest likelihood to convert.
We prioritize accounts based on:
Ideal Customer Profile (ICP) fit
Revenue potential and deal size
Intent and engagement signals
Market and competitive context
Why it matters: Resources are focused on accounts that can actually move the revenue needle.
B2B decisions involve multiple stakeholders with different priorities. Enayble maps entire buying groups within each target account to ensure no key influencer is missed.
We identify:
Economic buyers
Technical decision-makers
Influencers and champions
End-users and evaluators
Messaging and content are tailored to each role.
Why it matters: Engaging all stakeholders increases deal confidence and speeds up decisions.
Generic campaigns don’t work in ABM. Enayble delivers personalized, account-specific engagement across channels.
This includes:
Customized messaging by account and persona
Industry-specific content experiences
Targeted media and content distribution
Sales-supported outbound engagement
Why it matters: Personalization drives relevance, trust, and engagement.
ABM success depends on consistent engagement over time. Enayble designs multi-touch account journeys that guide accounts from awareness to opportunity.
We orchestrate:
Awareness and education touchpoints
Consideration and validation content
Decision-stage support for sales
Every interaction builds momentum.
Why it matters: Repeated, relevant touchpoints move accounts forward faster.
ABM works best when sales and marketing act as one team. Enayble ensures both functions are aligned on targets, messaging, and success metrics.
We enable:
Shared account dashboards
Sales-ready insights and context
Coordinated outreach strategies
Continuous feedback loops
Why it matters: Alignment eliminates friction and improves close rates.
ABM performance must be visible and adaptable. Enayble tracks engagement and pipeline metrics at the account level, not just by lead count.
We measure:
Account engagement scores
Buying group coverage
Opportunity creation and progression
Expansion and upsell signals
Programs are continuously optimized and scaled.
Why it matters: ABM becomes predictable, measurable, and repeatable.
With Enayble’s ABM / ABX programs, you achieve:
Higher deal values
Faster sales cycles
Stronger win rates
Clear visibility into account-level ROI
ABM becomes a revenue acceleration engine, not a branding exercise.
Whether you’re looking to scale pipeline, improve lead quality, or align marketing and sales — Enayble is ready to help.
Let’s enable your next stage of growth.